Our story

Longevity is
the point.

The House of Cobalt makes daily nutrition for the years ahead: a short, considered shelf built around NAD+ and the essentials your cells rely on. Fewer products, chosen carefully, in forms your body can actually use.

A person in cream linen cradling The House of Cobalt NAD+, NMN, and Hydration Powder

Why we exist

We are a house with a single promise: to make longevity nutrition you will actually take, in forms your body can actually use.

Why NAD+

Why NAD+ sits at the center.

NAD+ (nicotinamide adenine dinucleotide) is a coenzyme found in every living cell. It helps convert the food you eat into usable energy and supports the everyday cellular upkeep associated with healthy aging. Levels tend to decline with age, which is part of why NAD+ has become the anchor of the modern longevity conversation.[1][2]

Nicotinamide adenine dinucleotide

A helper molecule your mitochondria depend on to produce energy, and a fuel for the sirtuins involved in cellular maintenance. One of the most studied molecules in the longevity field.[3]

A hand raising a cup of tea into morning light

How it began

It began with a simple frustration.

Shelves full of supplements, and no clear place to start. Labels that hid their doses behind proprietary blends. Products that looked impressive and delivered little.

We started The House of Cobalt to do the opposite: a short, considered shelf, led by the molecules that matter, in forms and amounts you can see on the label. Nutrition made for the long haul, not the trend cycle.

Our approach

Four rules we don't bend.

01

The few that earn their place

We would rather make a handful of products worth taking than a wall of them. Every item has to justify its shelf.

02

Clinically studied forms

We choose forms your body is designed to absorb, at amounts reflected in published research.[3]

03

Transparent dosing

Every active, and every amount, printed plainly on the label. No proprietary blends, no hidden fillers.

04

Third-party tested

Every batch is independently verified for identity and purity before it reaches you.

You don't need more pills. You need the few that earn their place.

The House of Cobalt

From the founders

C

We built the shelf we wished existed: simple, honest, and led by the science we kept reading about but couldn't buy cleanly. If a product can't tell you exactly what's inside and why, it doesn't belong in this house.

Jen & Julian · Founders, The House of Cobalt

Start simply

Find your regimen.

Answer a few questions and we'll point you to the right place to begin, usually NAD+.

References
  1. Verdin E. NAD+ in aging, metabolism, and neurodegeneration. Science. 2015;350(6265):1208-1213.
  2. Rajman L, Chwalek K, Sinclair DA. Therapeutic potential of NAD-boosting molecules: the in vivo evidence. Cell Metab. 2018;27(3):529-547.
  3. Covarrubias AJ, Perrone R, Grozio A, Verdin E. NAD+ metabolism and its roles in cellular processes during ageing. Nat Rev Mol Cell Biol. 2021;22(2):119-141.

These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.